Start

01/03/2021

End

01/04/2022

Edition

2

Language

English

Format

Full-Time

Location

Milano

Deadline for registration

31/03/2020

This course’s main goal is to train/update new professionals dealing with systemic changes in organizational environments, using innovation and the activation of local, national, and international networks. The aim of MACHSIN is facing the challenges of complexity (in institutions, economy, society and organizations), social innovation, relational economy and digital transformation, using a strategic approach to policies and market, with a strong interdisciplinary view on research, development, design and management. While pursuing enhancement of all participants’ managerial skills, this University Master breaks the old business & public management’s schemes in order to reach network management.

MACHSIN’s goal is to train innovation managers and project designers able to anticipate organizational and social needs, and to design new business and policy solutions with shared and collaborative approaches.

Admission requirements

This University Master is for professionals in consulting and design, startuppers, hubbers, managers in business and social economy, policy and decision makers, and young innovators needing to enhance their managerial and design thinking skills.

Direction and coordination

Francesco Manfredi

Scientific Director

Raffaella Nanetti

Scientific Director

Alessandra Ricciardelli

Scientific Coordinator

Course structure

The amount of hours is divided as follows:

360 hours of lectures

640 hours for activities of educational insight (study and discussion, workshops and seminars, etc.)

 

500 hours of Project Work.

TOTAL: 1500 HOURS

Program

SCENARIO

  • Economic and social institutions
  • Economic scenarios and trends
  • Players and dynamics of change.

THEORIES AND MODELS 

  • Theory and practice of Social Innovation
  • The models of collaborative economy and sharing economy
  • Changing policies and the new forms of PPP
  • The new enterprises

STRATEGIES AND MANAGEMENT

  • Visioning building and strategies
  • Plan in uncertainty
  • Project Cycle management and innovation management
  • Monitoring, assessment and impacts
  • Sustainability and Value Management

DIGITAL TRANSFORMATION

  • Digital ecosystem
  • Digital transformation of products, services, and production processes
  • Internet of Things and Industry 4.
  • Open innovation and design thinking

HUMAN RESOURCES

  • Mindset & Leadership
  • Culture and motivation
  • Empowerment and performance assessment
  • Corporate and reputation

MARKETING AND COMMUNICATION

  • New Marketing Principles
  • Brand Management & Audience Development
  • Marketing Planning
  • Social Media Data Management

DESIGN AND FUNDING

  • Ideation
  • Co-design
  • Budgeting
  • Accountability

NETWORKING AND PARTICIPATION

  • Community Management
  • Esternal relationships
  • Lobbies

Attendance is compulsory for at least 70% of total class hours

Price and incentives

Price: € 10.000,00

– Early Bird: pre-enrollment from March 23rd to July 31st guarantees a 15% reduction of the enrollment fee

– There is an arrangement between Lum School of Management and Deutsche Bank to finance the registration fee for the University Master.

– December 19th, 2019 Ministerial decree, “Individuazione degli importi delle tasse e dei contributi delle Università non statali ai fini della detrazione dell’imposta lorda – anno 2019”, Italian Ministry of University has announced the amounts that are tax deductible and that must be declared on 730 form or Modello UNICO form. The maximum amount for students enrolled in first and second level University Masters is 1.800 €.

Our educational offer is complete, and it grows year after year with contents that are consistent with the needs of companies and of the job market.

Do you need more information?

You can contact us also using this form

Email: postgraduate@lum.it
Sei uno studente interessato a questo master?
Chiama il numero 080 9955426

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Chiama il numero 080 6978359






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