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1st Level Master
MIFL

Enterprise & Digital

Master in Beauty Innovation Management

Application Form

Edition

8

Format

Full-Time

Location

Milano

At the forefront of Beauty and Luxury Management in the heart of Milan

 

The Italian cosmetics industry is not only a flagship of Made in Italy, but also a constantly expanding sector that reached a total turnover of €17.4 billion in 2025 and is projected to achieve 6.1% growth in 2026.

The market has evolved from a linear distribution model into an ecosystem dominated by Omnichannel, Direct-to-Consumer (DTC), Social Commerce and the Creator Economy.

In this scenario, the Master in Beauty Innovation Management – MABIM, delivered entirely in English, aims to train professionals capable of leading the transformation of the industry through an outstanding educational programme integrating skills in strategic management, digital marketing, brand positioning and consumer analytics, with a focus on applied AI, trend forecasting, customer experience and sustainability.

The MABIM Master prepares professionals to lead innovation and international development processes within the new Beauty and Luxury Management ecosystems, with vertical insights into cosmetics and fragrances, with a specific focus on artistic perfumery, nutraceuticals, food supplements and wellness.

 

An international Faculty bridging Research, Management and the Beauty and Luxury Industry

 

Academic excellence is guaranteed by a high-profile Faculty, acting as a direct bridge between academia and business.

The Faculty brings together leading academics and qualified researchers with PhDs actively engaged in international scientific research, alongside top managers and professionals from leading Beauty and Luxury companies.

Faculty members provide participants with practical expertise, case studies and innovative perspectives, offering direct interaction with key players in the industry.

 

Direction and coordination

Antonello Garzoni

Antonello Garzoni

Scientific director

Micaela Sallustio

Micaela Sallustio

Scientific coordinator

Admission requirements

Admission to the MABIM – Beauty Innovation Management Master requires a Bachelor’s degree, university diploma, Master’s degree or an equivalent foreign qualification.

Candidates who are about to obtain the required academic qualification may also participate in the selection process, provided that they obtain the qualification by the extraordinary examination session of the Academic Year preceding the year of enrolment.

These candidates will be conditionally admitted and may complete their enrolment in the MABIM Master only after obtaining the required qualification.

English language level: minimum B2 required.

Non-EU students are required to provide an English language certificate.

Programme Contents

The educational programme is structured into the following modules:

    • Strategy and Business Model Innovation
    • Strategic Marketing and Product Management
    • Digital Marketing
    • Design Thinking and Project Management
    • Brand Innovation and Beauty Customer Behaviour Management
    • Product Management and Go To Market
    • Sustainability and Clean Beauty
    • International Strategies and Internationalising Made in Italy
    • Made in Italy and Luxury Goods Management
    • Trend Watching and Forecasting
    • Retail and Sales Management
    • Beauty AI Lab
    • Cosmetics Go-To-Market Lab

Programme Structure

The programme consists of 1,500 hours of training, structured as follows:

  • 360 hours of in-person classes;
  • 790 hours of guided and individual study, seminars and workshops;
  • 350 hours of internship or project work.

Attendance at the activities included in the Master programme is mandatory.

To obtain the qualification, participants must attend at least 70% of the total scheduled class hours.

Qualification Awarded

Upon successful completion of the programme, participants are awarded a First-Level University Master’s Degree, corresponding to 60 University Educational Credits (CFU).

Tuition Fee

The tuition fee for the Master is €9,000.

 

Our educational offer is complete, and it grows year after year with contents that are consistent with the needs of companies and of the job market.

Do you need more information?

Puoi contattarci anche utilizzando il form

Email: postgraduate@lum.it
Are you a student interested in this master’s degree?
Call 080 9955426
Are you a student enrolled in this master’s degree?
Call 080 6978359






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